Study says signs crucial

Signs are crucial element for enhancing a company's image, according to a PR consultant Matthew Samuels.

"They also is critical in fostering air of quality" said Samuels "Signs serve both informational and interpretive purposes."

A study showed van signs should be brief and include specific, factual information while fascia signs should be designed to educate potential customers make connection with the resource involved.

Lauren Mcintosh, creative director of the Say it With Signs, said the study proved that quality signs are a key to the success of any business.

"A boards should also be placed near the main entrances of retail premises to let customers know that they are entering a significant place" the study states. "And window graphics should be eye-catching and bright, but with a simple message."

Mcintosh said "illuminated signs should be used to attract customers if the business in question trades after dark - studies have proven this to be the case."

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"All efforts are appreciated and we're very pleased with our new van signs. They give our company a much more professional image"
Daniel Greenfield | Bury Plastering

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Martin Simons | Martin's Finance

"Being a high class Ladies hairdresser we required a top of the range fascia signs to showcase the quality nature of our business. We contacted loads of companies but the professionalism of gt grafix stood out a mile and we are delighted with our fascia signs."
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